MARKETING TO CHINA AGENCY
We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
How to build a Good Xiaohongshu (RedNote/Little Red Book) marketing strategy in 2026. ROI benchmarks, KOL selection, content strategy, and the fatal mistakes that sink foreign brands on China’s most powerful product discovery platform. Our Guide without Blabla for marketers. đ Xiaohongshu (RedNote) Marketing in 2026: The Brand Discovery App That Actually Works By Olivier…
How foreign brands can build profitable Douyin eCommerce shops in 2026. Real ROI data, live commerce strategy, costly mistakes, and what the top-performing brands do differently. By Olivier Verot | ecommercechinaagency.com | April 2026 Douyin eCommerce for Foreign Brands in 2026: The Complete ROI Guide Why Douyin Has Become the Most “Disruptive” eCommerce app in…
From Ordinary Users to Sales Machine: MCNs and KOC Incubation Programs in China, this new in 2026 in China… The China’s creator economy Today we will talk about : “China’s creator economy” is a global powerhouse, with influencer marketing deeply intertwined with ecommerce on platforms like Douyin, Xiaohongshu (Little Red Book), and Kuaishou. At the…
In the fast-paced world of Chinese ecommerce, live streaming has emerged as a transformative force, blending entertainment, social interaction, and instant commerce into a seamless experience. By Olivier VEROT , founder of GMA…. As someone deeply immersed in the Chinese digital market :-), I’ve witnessed how platforms like Douyin China’s version of TikTok : have…
Explore Douyin E-Commerce in 2024 with the best strategies and real case studies to boost your brandâs success in China.
In 2025, Xiaohongshu (RED) is THE China lifestyle-sharing app , turn now into one of Chinaâs most powerful social commerce ecosystems. Article Proposed by Marcus Zhan, Marketing Director Of GMA, Super Digital Agency in China. đ Once dismissed as a âwomenâs beauty app,â Xiaohongshu now shapes national consumption trends across fashion, health, travel, tech, and…
Hereâs a clear, professional explanation of Ecommerce experts in China of why Xiaohongshu (Little Red Book) is considered the #1 discovery channel in China, especially for brands in lifestyle, fashion, beauty, health, and niche consumer goods. Why Xiaohongshu Is the Discovery Channel in China đIn 2025, Xiaohongshu (ĺ°çş˘äšŚ) isnât just a social app. Itâs Chinaâs…
Until now, Xiaohongshu (a.k.a. RED) was more of a discovery + UGC platform : people came to check reviews, lifestyle inspo, and soft product placement. But conversion was limited you had to buy inside XHSâs own ecosystem or jump through hoops. Now?IT is Game changer according to Marcus Zhan, director of GMA , specialist of…
Everyone thinks Douyin = Gen Z dancing + B2C lipstick launches. But hereâs the startup goldmine most people are ignoring: B2B marketing opportunities. If youâre in SaaS, manufacturing, logistics, or any industry where deals happen boardroom-to-boardroom, Douyin is the attention arbitrage play youâre sleeping on. Forget the narrow âsell products to consumersâ mindset. Douyinâs algorithm…
In China, brands are increasingly turning to KOC (Key Opinion Consumers) marketing instead of KOL (Key Opinion Leader) marketing to build their businesses. While both strategies have their pros and cons, KOC marketing is quickly becoming the preferred option for a number of reasons. Here are just a few reasons why brands should focus on…
Seeding Is Not Optional Anymore in China đ “If youâre not on RED, youâre not in the conversation and in China, no conversation means no conversion.”Philip Chen GMA Not long ago, Xiaohongshu (RED) was viewed as ânice to haveâ â a social channel for cosmetics girls and lifestyle fanatics. Today? Itâs the #1 filter for…
clear strategic contrast between Douyin vs. Tmall â tailored to convince high-ticket health supplement brands (like your $1.5M and coffee leads) why Douyin might just be the $5M channel theyâre missing. Choosing the wrong platform in China wonât just slow you down â it can bury your brand before it ever launches. Youâve got a…
Let’s Discuss Your Project?
We are the Most Visible Digital Agency in China
Contact us
