{"id":43352,"date":"2023-08-21T14:54:14","date_gmt":"2023-08-21T14:54:14","guid":{"rendered":"https:\/\/ecommercechinaagency.com\/?p=43352"},"modified":"2023-08-21T14:54:34","modified_gmt":"2023-08-21T14:54:34","slug":"how-to-sell-on-pinduoduo-merchant-guide","status":"publish","type":"post","link":"https:\/\/ecommercechinaagency.com\/how-to-sell-on-pinduoduo-merchant-guide\/","title":{"rendered":"How to Sell on Pinduoduo? Merchant Guide"},"content":{"rendered":"\n<p>Entering the Chinese market is not as easy as it might seem. You have to understand it beforehand in order to maximize your potential success. Understanding the e-commerce environment is crucial, you will have to target <strong><a href=\"https:\/\/ecommercechinaagency.com\/ultimate-guide-to-ecommerce-in-china\/\" target=\"_blank\" rel=\"noreferrer noopener\">China&#8217;s key platforms<\/a><\/strong>, such as Pinduoduo, one of the most successful social e-commerce apps. <\/p>\n\n\n\n<p>This article will walk you through all the information you need to know about selling on Pinduoduo (how to become a Pinduoduo Merchant), as well as how to use the marketing tools available for brands who want to tap into China&#8217;s e-commerce craze and to finish a description of what is Pinduoduo and its place in the Chinese e-commerce landscape.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to Join Pinduoduo as a Merchant?<\/h2>\n\n\n\n<p>Registering for Pinduoduo as a <strong><a href=\"https:\/\/ecommercechinaagency.com\/a-step-by-step-guide-to-develop-a-ecommerce-crossborder-in-china\/\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/ecommercechinaagency.com\/a-step-by-step-guide-to-develop-a-ecommerce-crossborder-in-china\/\" rel=\"noreferrer noopener\">cross-border merchant<\/a><\/strong> is a relatively simple process and can be completed within a week.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"961\" height=\"530\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-fees.jpg\" alt=\"\" class=\"wp-image-43621\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-fees.jpg 961w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-fees-300x165.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-fees-768x424.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-fees-600x331.jpg 600w\" sizes=\"auto, (max-width: 961px) 100vw, 961px\" \/><\/figure>\n\n\n\n<p>Of course, if you want to gain time and be sure to have your <strong>Pinduoduo account<\/strong>, you can <strong><a href=\"https:\/\/ecommercechinaagency.com\/shanghai-e-commerce-agency\/\" target=\"_blank\" rel=\"noreferrer noopener\">contact us<\/a><\/strong> and our experts will do their best to explain the whole process in detail, and then create and help you manage the account.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Here\u2019s a Breakdown of What\u2019s Involved to Sell on Pinduoduo:<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>First, go to Pinduoduo\u2019s merchant sign-up page, Visit\u00a0<a href=\"https:\/\/ims.pinduoduo.com\/overSea?from=domestic\" target=\"_blank\" rel=\"noopener\"><strong>this page<\/strong><\/a>\u00a0to sign-up as a cross-border merchant.<\/li>\n\n\n\n<li>Then, create your account and verify it with a passcode sent to your mobile number.&nbsp;<\/li>\n\n\n\n<li>Next, log into your account and start the merchant sign-up process&nbsp;<\/li>\n\n\n\n<li>First, you\u2019ll need to select what store type your business is:<\/li>\n<\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A flagship store<\/li>\n\n\n\n<li>Department flagship store<\/li>\n\n\n\n<li>Exclusive seller<\/li>\n\n\n\n<li>An authorized seller.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>You\u2019ll then need to fill in the qualification information. To do that, you\u2019ll need to provide the following documentation :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Overseas proof of business registration (such as a business license)&nbsp;<\/li>\n\n\n\n<li>ID of a legal representative (passport, driver\u2019s license)\u00a0<\/li>\n\n\n\n<li>The ID of the store manager\u00a0<\/li>\n\n\n\n<li>Distribution\/logistics documentation (proof of warehouse partners, etc.)&nbsp;<\/li>\n\n\n\n<li>Brand qualification documentation (trademarks, authorization letters)&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>You\u2019ll also need to pay a refundable deposit between $1,500 \u2013 $7,600, depending on your industry.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Then, submit your application and wait for approval. You should hear back quickly and be asked to sign a contract. Work through this with your legal representative, sign it, and you\u2019re ready to go.\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-center\"><em><strong>Check out Pinduoduo\u2019s YouTube video on <a href=\"https:\/\/www.youtube.com\/watch?v=2szJkU05jsE\" target=\"_blank\" rel=\"noopener\">how to sign up as a foreign merchant<\/a> for more information.<\/strong><\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What Qualifications Do Brands Need to Meet in Order to Sell on Pinduoduo?<\/h3>\n\n\n\n<p>There are <strong>no specific requirements<\/strong> apart from being a legitimately registered company. If you don&#8217;t have a Chinese business license you can <strong>sell on Pinduoduo Global<\/strong> (cross-border B2C) or partner with a Chinese entity that is allowed to import foreign goods.<\/p>\n\n\n\n<p>Take into account that Pinduoduo does not have a warehouse and <strong>merchants have to take care of customs clearance and logistics<\/strong>. If you want more information about this, you can <strong>contact us <a href=\"\/contact-us\/\">here<\/a><\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How to Open a Store on Pinduoduo<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"431\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduos-website.jpg\" alt=\"\" class=\"wp-image-43641\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduos-website.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduos-website-300x127.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduos-website-768x325.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduos-website-600x254.jpg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><figcaption class=\"wp-element-caption\"><em>Pinduoduo&#8217;s website<\/em><\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Log into the website (Only available in Chinese at the moment, we have native experts who can help you)<\/li>\n\n\n\n<li>Start the registration process<\/li>\n\n\n\n<li>Choose the type of store you want <\/li>\n\n\n\n<li>Fill in the qualification information<\/li>\n\n\n\n<li>Fill in the store information<\/li>\n\n\n\n<li>Wait for the platform&#8217;s approval<\/li>\n\n\n\n<li>Sign the contract with the platform<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How Do We Help You Register a Store on Pinduoduo?<\/h3>\n\n\n\n<p>We not only <strong>set up your Pinduoduo store<\/strong> to answer the Chinese code of e-commerce but also <strong>create an intuitive menu <\/strong>for efficient management. Pinduoduo is the perfect place to share and advertise your items and also share interesting content about your company and products. We <strong>support your content strategy <\/strong>and <strong>define your strategic positioning<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"720\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/05\/GMA-Services.jpg\" alt=\"\" class=\"wp-image-41956\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/05\/GMA-Services.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/05\/GMA-Services-300x212.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/05\/GMA-Services-768x542.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/05\/GMA-Services-600x424.jpg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">How Much Does it Cost to Sell on Pinduoduo?<\/h3>\n\n\n\n<p>The biggest fee you&#8217;ll encounter on Pinduoduo is the<strong> deposit which ranges between 1700$ and 7600$ <\/strong>depending on the categories of products you are selling.<\/p>\n\n\n\n<p>The only other fees you&#8217;ll pay are <strong>transaction fees<\/strong> that amount to<strong> 0.6% of each sale<\/strong> you make. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">You Need Branding to be a Successful Seller on Pinduoduo<\/h2>\n\n\n\n<p>Pinduoduo Chinese eCommerce platform has a large range of marketing tools to help merchants raise their sales. <strong>Pinduoduo live-streaming<\/strong>, for example, is a great way to<strong> interact with consumers<\/strong> and encourage them to form a shopping team for your products.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pinduoduo Marketing tools<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">Paid Ads<\/h4>\n\n\n\n<p>One of the best ways to drive sales to your\u00a0Pinduoduo\u00a0store is by using\u00a0paid\u00a0ads\u00a0targeted toward your customers. <strong>Putting\u00a0ads\u00a0on Chinese social media channels<\/strong> will ensure that you\u2019re reaching customers who are likely to share your products to secure big discounts and, in turn, further increase your sales.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Affiliate Marketing &amp; Group Buying Feature<\/h4>\n\n\n\n<p>When buying things from Pingduoduo, shoppers are presented with <strong>two price options: a standard price and a discount price<\/strong>. In order for users to unlock heavily discounted prices, they have to form teams of at least two buyers. <\/p>\n\n\n\n<p>This specific Pinduoduo business model created an <strong>incentive for shoppers to share deals <\/strong>with others. Shoppers are encouraged to persuade their friends to join their purchases via social media platforms, WeChat, QQ (the two biggest chatting applications under Tencent, similar to WhatsApp and Skype), and QR code scanning in order to <strong>get discounted prices<\/strong> through the team purchasing.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"501\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/07\/pinduoduo-moyen-de-vente.jpg\" alt=\"\" class=\"wp-image-43374\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/07\/pinduoduo-moyen-de-vente.jpg 800w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/07\/pinduoduo-moyen-de-vente-300x188.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/07\/pinduoduo-moyen-de-vente-768x481.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/07\/pinduoduo-moyen-de-vente-600x376.jpg 600w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"block-e207973a-3c6b-4a8a-bd5a-a0993edf9360\">Pinduoduo Live-Streaming<\/h4>\n\n\n\n<p>An amazing way to promote your store and take advantage of the current booming trend of social media in China is to <strong><a href=\"https:\/\/ecommercechinaagency.com\/top-kol-marketing-strategies-for-china\/\" target=\"_blank\" rel=\"noreferrer noopener\">use KOLs<\/a><\/strong> to promote your products on your behalf. They\u2019ll make a\u00a0live-streaming\u00a0video, talk about your items in detail and <strong>recommend it to their fan base<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Live-streaming.jpg\" alt=\"\" class=\"wp-image-43629\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Live-streaming.jpg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Live-streaming-300x240.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Live-streaming-768x614.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Live-streaming-600x480.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Build a Strong eReputation for Your Brand<\/h3>\n\n\n\n<p><strong>Chinese eCommerce market is based on recommendations and word-of-mouth marketing<\/strong> and this is even more important when it comes to foreign brands. Chinese shoppers, Pinduoduo users included, seek product reviews from people they trust. This is why before entering the largest e-commerce platforms in China, you need to focus on building a good reputation for your brand so that consumers will trust it. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Baidu SEO<\/h4>\n\n\n\n<p>As the most popular search engine in China by far, <strong><a href=\"https:\/\/ecommercechinaagency.com\/china-search-engine-baidu-seo-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">Baidu<\/a><\/strong> simply is a step you can\u2019t skip in China. However, <strong>increasing your website\u2019s ranking on Baidu<\/strong> requires a slightly different way of thinking about Search Engine Optimization (SEO) compared to what you might be used to with Google. <\/p>\n\n\n\n<p>Considered the \u201cChinese Google\u201d, <strong>Baidu is the most popular Chinese search engine<\/strong> and stands as the 5th most consulted website in the world.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"700\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/LOccitane-Baidu.jpeg\" alt=\"\" class=\"wp-image-43633\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/LOccitane-Baidu.jpeg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/LOccitane-Baidu-300x206.jpeg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/LOccitane-Baidu-768x527.jpeg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/LOccitane-Baidu-600x412.jpeg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><figcaption class=\"wp-element-caption\"><em>L&#8217;Occitane on Baidu<\/em><\/figcaption><\/figure>\n\n\n\n<p>To succeed in China, you will need to <strong>increase your visibility by ranking on Baidu<\/strong>. After creating your Chinese website, you will have to focus on Baidu to increase your visibility and e-reputation.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"558\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Diors-website.jpg\" alt=\"\" class=\"wp-image-43632\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Diors-website.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Diors-website-300x164.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Diors-website-768x420.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Diors-website-600x328.jpg 600w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Diors-website-330x180.jpg 330w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><figcaption class=\"wp-element-caption\"><em>Dior&#8217;s Chinese website<\/em><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Chinese Social Media<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/04\/scapa-wechat-H5-1024x853.jpg\" alt=\"\" class=\"wp-image-41618\" width=\"794\" height=\"661\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/04\/scapa-wechat-H5-1024x853.jpg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/04\/scapa-wechat-H5-300x250.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/04\/scapa-wechat-H5-768x640.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/04\/scapa-wechat-H5-600x500.jpg 600w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/04\/scapa-wechat-H5.jpg 1080w\" sizes=\"auto, (max-width: 794px) 100vw, 794px\" \/><figcaption class=\"wp-element-caption\"><em>Scapa on WeChat, by GMA<\/em><\/figcaption><\/figure>\n\n\n\n<p>There are around\u00a0a billion social media users\u00a0in China in 2023, which makes China the world\u2019s largest <strong><a href=\"https:\/\/ecommercechinaagency.com\/social-media-in-china-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">social media market<\/a><\/strong>, with people increasingly depending on such platforms to look for a place to share their opinions, ask for product recommendations, and connect with others. Global brands looking to build their presence in the Chinese market need to keep a close eye on what\u2019s happening with these platforms. <\/p>\n\n\n\n<p>For example, it is crucial to <strong>have an official account on the most popular social media platforms <\/strong>such as WeChat and Weibo, but you can also take advantage of other apps such as Xiaohongshu or Douyin.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Work with Chinese KOLs to Increase Your Brand Awareness<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/chinese-kols-1024x819.jpg\" alt=\"\" class=\"wp-image-39505\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/chinese-kols-1024x819.jpg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/chinese-kols-300x240.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/chinese-kols-768x614.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/chinese-kols-1536x1229.jpg 1536w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/chinese-kols-1080x864.jpg 1080w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/chinese-kols.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Using\u00a0KOL as part of your marketing strategy\u00a0in China is essential if you want to <strong>quickly attract consumers as well as develop your visibility<\/strong>. In fact, KOLs can be considered professionals in the social media sphere. They know how to distinguish themselves, promoting and selling products, presenting clearly the advantages of your products. Their success is mainly due to the fact that they<strong> interact directly with their audience <\/strong>(during live streaming for example) and they know how to engage a target audience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pinduoduo in the Chinese eCommerce Landscape<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"720\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-app.jpg\" alt=\"\" class=\"wp-image-43599\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-app.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-app-300x212.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-app-768x542.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-app-600x424.jpg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/figure>\n\n\n\n<p>Founded in 2015,\u00a0<a href=\"https:\/\/m.pinduoduo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Pinduoduo<\/strong>\u00a0<\/a>quickly became <strong>the fastest-growing tech company in the world<\/strong>, generating over RMB1.45 trillion in gross merchandise value and <strong>733 monthly active users<\/strong>. <\/p>\n\n\n\n<p>Pinduoduo&#8217;s peculiarity is that it was able to create a platform that <strong>connects producers, farmers, and distributors with consumers directly<\/strong> through its interactive social e-commerce platform. For the year 2023, almost 800,000 merchants sold farm produce through Pinduoduo online store. In August 2020, Pinduoduo pledged to <strong>sell USD 145 billion worth of farm products each year by 2025.<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/06\/4-1024x576.jpg\" alt=\"\" class=\"wp-image-46915\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/06\/4-1024x576.jpg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/06\/4-300x169.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/06\/4-768x432.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/06\/4-1536x864.jpg 1536w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/06\/4-600x338.jpg 600w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/06\/4.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p>The platform has launched several unprecedented trends in China, including <strong>social commerce, and consumer-to-manufacturer (C2M)<\/strong> that have revolutionized online commerce in China.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Is Pinduoduo Popular in China?<\/h3>\n\n\n\n<p>Despite the company only operating in China, it has managed to become listed on the <a href=\"https:\/\/www.nasdaq.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Nasdaq<\/strong>,<\/a> where it has reached a market cap of\u00a0$50 billion.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"620\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Fresh-Products.jpg\" alt=\"\" class=\"wp-image-43601\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Fresh-Products.jpg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Fresh-Products-300x182.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Fresh-Products-768x465.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-Fresh-Products-600x363.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Fresh Products on Pinduoduo<\/figcaption><\/figure>\n\n\n\n<p>In fact, Pinduoduo is extremely popular in China as it is <strong><a href=\"https:\/\/ecommercechinaagency.com\/great-chinese-online-marketplaces-for-e-commerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">amongst the most popular online platforms<\/a><\/strong> and the leading e-commerce platform that connects farmers and distributors with consumers in China. Thus, it is the place to be for people who want to <strong>buy affordable and fresh products online<\/strong> and receive them within a few hours directly at home. Over the years, it has revolutionized e-commerce by becoming a social commerce platform, as well as a consumer-to-manufacturer (C2M).<\/p>\n\n\n\n<p>Moreover, Pinduoduo&#8217;s success over the years was quite phenomenal given the fact that it had to compete with other big players such as Tmall, JD.com, and Taobao.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is Pinduoduo&#8217;s business model?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"776\" height=\"494\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/feature-image-pinduoduo-min.jpg\" alt=\"\" class=\"wp-image-39464\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/feature-image-pinduoduo-min.jpg 776w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/feature-image-pinduoduo-min-300x191.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/feature-image-pinduoduo-min-768x489.jpg 768w\" sizes=\"auto, (max-width: 776px) 100vw, 776px\" \/><\/figure>\n\n\n\n<p>The platform\u2019s unique selling technique, which evolves around shopping for discounted prices by <strong>buying in large quantities<\/strong>, is a sort of Groupon as well as an emphasis on <strong>affiliate marketing<\/strong>. This business model simultaneously reduces the price for consumers while creating large orders raising profit for retailers. To benefit from this, people just have to share the link with their friends on WeChat or QQ for example.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"539\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/pinduoduo-discount-on-wechat-and-qq-min-1024x539.jpg\" alt=\"\" class=\"wp-image-39460\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/pinduoduo-discount-on-wechat-and-qq-min-1024x539.jpg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/pinduoduo-discount-on-wechat-and-qq-min-300x158.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/pinduoduo-discount-on-wechat-and-qq-min-768x404.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/pinduoduo-discount-on-wechat-and-qq-min-1080x569.jpg 1080w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/05\/pinduoduo-discount-on-wechat-and-qq-min.jpg 1320w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>According to a 2019 study on Statista, 95.9% of Pinduoduo male users born in the 2000s bought items their friends shared with them, whereas female users were most likely to form groups with their friends to buy things together at a better price. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"735\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-group-buying-1024x735.jpeg\" alt=\"\" class=\"wp-image-43648\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-group-buying-1024x735.jpeg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-group-buying-300x215.jpeg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-group-buying-768x551.jpeg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-group-buying-600x431.jpeg 600w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-group-buying.jpeg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Pinduoduo deal on WeChat<\/em><\/figcaption><\/figure>\n\n\n\n<p>Therefore, Pinduoduo&#8217;s business model was extremely profitable according to women, giving them the opportunity to purchase things at a cheaper price, and as a group.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"750\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Distribution-of-Pinduoduo-users-born-in-2000s-who-invited-friends-to-buy-items-by-gender-2019.jpg\" alt=\"\" class=\"wp-image-43603\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Distribution-of-Pinduoduo-users-born-in-2000s-who-invited-friends-to-buy-items-by-gender-2019.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Distribution-of-Pinduoduo-users-born-in-2000s-who-invited-friends-to-buy-items-by-gender-2019-300x221.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Distribution-of-Pinduoduo-users-born-in-2000s-who-invited-friends-to-buy-items-by-gender-2019-768x565.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Distribution-of-Pinduoduo-users-born-in-2000s-who-invited-friends-to-buy-items-by-gender-2019-600x441.jpg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/figure>\n\n\n\n<p>Commonly called the<strong>\u00a0consumer-to-manufacturer (C2M)\u00a0model<\/strong>, consumers create value for manufacturers\u00a0and provide merchants with ideas for new product developments.\u00a0This model is at the base of Pinduoduo&#8217;s development and it serves the purpose of <strong>supporting merchants by supplying consumer insights, suggestions, and preferences<\/strong> to help them tailor-make products for their targeted customers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Is Pinduoduo bigger than Alibaba?<\/h3>\n\n\n\n<p>In 2020 Pinduoduo\u2019s revenue spiked 146% as the pandemic kept shoppers at home, making them prone to buying and consuming more than usual.<\/p>\n\n\n\n<p>Thanks to the pandemic, Pinduoduo was even the second-most popular free non-game app in China with about 5.8 million downloads, right after WeChat and its 6.88 million downloads. Pinduoduo was in fact more popular than apps like Taobao, or the short-video platform Douyin.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"750\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Leading-mobile-non-game-apps-in-China-based-on-number-of-downloads-2021.jpg\" alt=\"\" class=\"wp-image-43623\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Leading-mobile-non-game-apps-in-China-based-on-number-of-downloads-2021.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Leading-mobile-non-game-apps-in-China-based-on-number-of-downloads-2021-300x221.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Leading-mobile-non-game-apps-in-China-based-on-number-of-downloads-2021-768x565.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Leading-mobile-non-game-apps-in-China-based-on-number-of-downloads-2021-600x441.jpg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/figure>\n\n\n\n<p>At the time of its launch, Pinduoduo was popular in third- and fourth-tier cities, but the company has since expanded itself to China\u2019s first-tier and second-tier cities while challenging Alibaba and JD.com\u2019s dominance in e-commerce. At the moment Alibaba still remains Pinduoduo&#8217;s biggest and stronger competitor, <strong>but how long will that last? <\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Why Should you Sell on Pinduoduo?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"600\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/10\/Pinduoduo.jpg\" alt=\"\" class=\"wp-image-40430\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/10\/Pinduoduo.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/10\/Pinduoduo-300x176.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/10\/Pinduoduo-768x452.jpg 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><figcaption class=\"wp-element-caption\"><em>Pinduoduo on Weibo<\/em><\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The app is close to 800 million users<\/li>\n\n\n\n<li>Merchants&#8217; fees are a lot more manageable than other competitors<\/li>\n\n\n\n<li>Low entry requirements (you can contact us for more information about this)<\/li>\n\n\n\n<li>Pinduoduo benefits from extremely interesting and profitable partnerships (ex: Tencent&#8217;s WeChat)<\/li>\n\n\n\n<li>Many marketing tools for merchants &#8211; such as affiliate marketing tools<\/li>\n\n\n\n<li>People trust this app, especially when it comes to fresh products as it is directly linked to products<\/li>\n\n\n\n<li>On Pinduoduo, consumers can discover and purchase products from a wide range of sellers<\/li>\n\n\n\n<li>Users are able to easily share what they have browsed or purchased with their friends directly on the platform<\/li>\n\n\n\n<li>They&#8217;re also offered an opportunity to join teams within 24 hours which enables them to benefit from lower prices, and then receive the products directly at home<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Who are Pinduoduo&#8217;s Users?<\/h3>\n\n\n\n<p>A few years ago, Pinduoduo was extremely disparate in terms of the ratio of female\/male users, as it had more than 70% of female users.<\/p>\n\n\n\n<p>However, over the years, we can see that this gap is less important, with Pinduoduo having now 48% of male users and 52% of female users.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-gender-2020.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"750\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-gender-2020.jpg\" alt=\"\" class=\"wp-image-43619\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-gender-2020.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-gender-2020-300x221.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-gender-2020-768x565.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-gender-2020-600x441.jpg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/a><\/figure>\n\n\n\n<p>Now in terms of users, <meta charset=\"utf-8\"><\/meta>with<strong> 751 million average monthly active users<\/strong> for 2022, Pinduoduo is extremely popular all across China as we can see from the following chart.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"750\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-city-tier-2020.jpg\" alt=\"\" class=\"wp-image-43608\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-city-tier-2020.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-city-tier-2020-300x221.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-city-tier-2020-768x565.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-city-tier-2020-600x441.jpg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/figure>\n\n\n\n<p>According to this Statista, approximately 36.7% of Pinduoduo&#8217;s users were from the fourth and lower-tier cities in China. On the other hand, 16.8% were from Tier 2 cities, and only 7.5% were from Tier 1 cities, which shows that on average, the majority of users are from rural areas, with a lower cost of living. Moreover, 37% don&#8217;t have a college degree.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"750\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-age-group-2020.jpg\" alt=\"\" class=\"wp-image-43611\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-age-group-2020.jpg 1020w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-age-group-2020-300x221.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-age-group-2020-768x565.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2021\/08\/Pinduoduo-user-distribution-in-China-by-age-group-2020-600x441.jpg 600w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/figure>\n\n\n\n<p>Now in terms of age group, approximately 35.7% of Pinduoduo&#8217;s users were between 36 and 45 years old, followed by 46 years old and older. It means that at the moment, Pinduoduo is mostly used by older people, but in the years to come, the company wishes to attract the younger population as well thanks to popular tools for example, such as social media, KOLs (influencers), and live streaming.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What Types of Products are Bought on Pinduoduo?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"579\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2019\/09\/apps4-1024x579.jpg\" alt=\"\" class=\"wp-image-39140\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2019\/09\/apps4-1024x579.jpg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2019\/09\/apps4-300x170.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2019\/09\/apps4-768x434.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2019\/09\/apps4-1080x610.jpg 1080w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2019\/09\/apps4.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Pinduoduo introduces a new demographic of social shoppers to China\u2019s world of e-commerce<\/em><\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>F&amp;b: Snacks, Fruits, Dairy, Nuts<\/li>\n\n\n\n<li>Women Fashion<\/li>\n\n\n\n<li>Cosmetics<\/li>\n\n\n\n<li>Kitchen appliances<\/li>\n\n\n\n<li>Maternity Goods<\/li>\n<\/ul>\n\n\n\n<p><em>Note<\/em>: Pinduoduo is China&#8217;s <a href=\"https:\/\/ecommercechinaagency.com\/pinduoduo-is-helping-the-agricultural-industry-thrive\/\">#1 online grocery<\/a> shopping app.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Who Sells on Pinduoduo?<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/07\/agrismart-competition.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/07\/agrismart-competition-1024x578.jpg\" alt=\"\" class=\"wp-image-39948\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/07\/agrismart-competition-1024x578.jpg 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/07\/agrismart-competition-300x169.jpg 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/07\/agrismart-competition-768x434.jpg 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/07\/agrismart-competition-1536x868.jpg 1536w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/07\/agrismart-competition-1080x610.jpg 1080w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2020\/07\/agrismart-competition.jpg 1581w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><em>Agrismart competition Pinduoduo<\/em><\/figcaption><\/figure>\n\n\n\n<p>Farmers from all over China have the possibility to sell their items on Pinduoduo&#8217;s. Independent sellers can also register their store on the platform.<\/p>\n\n\n\n<p>The platform is also home to international brands such as Apple, Adidas, Lays, and so on, as well as local brands such as Huawei, Midea, and many Chinese snacks brands you&#8217;ve probably never heard of.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">To sum up, you should sell on Pinduoduo because&#8230;<\/h2>\n\n\n\n<p>Pinduoduo, a newcomer decided to make its own path among the biggest e-commerce platforms in China. The app has been able to become a viral sensation in China over the years, thanks to its steep <strong>discounts of up to 90% off<\/strong> on everyday items and food with the condition that users share Pinduoduo&#8217;s product information online, inviting enough friends through WeChat or QQ for example.<\/p>\n\n\n\n<p>Today, Pinduoduo is\u00a0one of the leading Chinese e-commerce\u00a0platforms reaching 2<sup>nd<\/sup>\u00a0place as the largest one and therefore surpassing JD. Based on social e-commerce and group buying deals, the platform answered the needs of its client regarding social engagement while reproducing offline buying experience through community building, product recommendation, and team purchase. It\u2019s fun, interactive, rewarding, and personalized and people love it.<\/p>\n\n\n\n<p>With all the information above, you understand why selling on Pinduoduo is unavoidable when entering the Chinese market.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Contact Us to Discuss Your Project in China!<\/h2>\n\n\n\n<p>As we have seen all along with this article, China has become the market to conquer for brands who want to expand their activities worldwide. However, the Chinese market is completely different from what most companies are accustomed to, and <strong>e-commerce has a predominant place in China&#8217;s society<\/strong>, especially since the Covid-19 outbreak. <\/p>\n\n\n\n<p>As a foreign company entering the Chinese marketplace, it is important to get familiarized with all its subtleties and peculiarities. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/07\/image-42.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/07\/image-42.png\" alt=\"\" class=\"wp-image-47284\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/07\/image-42.png 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/07\/image-42-300x169.png 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/07\/image-42-768x432.png 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2023\/07\/image-42-600x338.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Our experts can help you choose which platform will best suit your needs as well as create and manage your marketing and advertising campaigns to increase your ROI.<\/p>\n\n\n\n<p>If you have any questions about Pinduoduo, e-commerce platforms in China, or if you need other information, do not hesitate to reach out to us <a href=\"\/contact-us\/\"><strong>here<\/strong><\/a>, and we will contact you within 24 hours.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2022\/10\/Food-beverage-case-study-China.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"438\" src=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2022\/10\/Food-beverage-case-study-China-1024x438.png\" alt=\"\" class=\"wp-image-45599\" srcset=\"https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2022\/10\/Food-beverage-case-study-China-1024x438.png 1024w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2022\/10\/Food-beverage-case-study-China-300x128.png 300w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2022\/10\/Food-beverage-case-study-China-768x328.png 768w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2022\/10\/Food-beverage-case-study-China-600x257.png 600w, https:\/\/ecommercechinaagency.com\/wp-content\/uploads\/2022\/10\/Food-beverage-case-study-China.png 1242w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Entering the Chinese market is not as easy as it might seem. You have to understand it beforehand in order to maximize your potential success. Understanding the e-commerce environment is crucial, you will have to target China&#8217;s key platforms, such as Pinduoduo, one of the most successful social e-commerce apps. This article will walk you&#8230;<\/p>\n","protected":false},"author":1,"featured_media":43628,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[91],"tags":[],"class_list":["post-43352","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/posts\/43352","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/comments?post=43352"}],"version-history":[{"count":62,"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/posts\/43352\/revisions"}],"predecessor-version":[{"id":47655,"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/posts\/43352\/revisions\/47655"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/media\/43628"}],"wp:attachment":[{"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/media?parent=43352"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/categories?post=43352"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ecommercechinaagency.com\/wp-json\/wp\/v2\/tags?post=43352"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}